Privacy Rights

Your privacy and the security of your personal information are important to us. We want you to be as comfortable as possible visiting our Website and using our Application and Online Products.

By using our Website or any of our products, offerings, features, tools or resources that we provide on our website, you agree to the terms of this Privacy Policy.

Personally Identifiable Information.

Personally identifiable information is information that identifies you or can be used to identify or contact you (“Personally Identifiable Information”). Such Personally Identifiable Information may include your name, address, email address, telephone number, birth date (primarily for eligibility purposes) and information required for billing, payment, and shipping purposes. We may request Personally Identifiable Information from you when you register on our Website, write to us via our contact form on the Website, subscribe to our Online Products, or in connection with other Online Products we may make available on our Website or Application from time to time. In all of these cases, we will collect Personally Identifiable Information from you only if you voluntarily submit such information to us. Unless you give us permission to do so, we will not sell, share, license, trade or rent your Personally Identifiable Information other than as specified in this Privacy Policy.

You do not have to provide us with any Personally Identifiable Information to visit our Website. However, if you choose to withhold requested information, you may not be able to visit all sections of our Website or use all of our Application or Online Products, such as subscribing to our community or using the tools available to members.

Non-Personally Identifiable Information.

When you become a registered user of our Website, and become a member of The ‘Ekahi Ornish community, we also may collect information that by itself cannot be used to identify or contact you, such as demographic information (like age, profession or gender), your relationship to ‘Ekahi Ornish programs, and health information (“Non-Personally Identifiable Information”). Non-Personally Identifiable Information may also include user IP addresses, browser types, domain names, and other anonymous statistical data involving the use of our Website, Application, and Online Products. Non-Personally Identifiable Information is used to help us understand who uses our Website and to improve and market our Website, Application, and Online Products.

Cookies and Action Tags.

We also collect Non-Personally Identifiable Information passively using “cookies, ”“action tags,” and similar methods.

“Cookies” are small text files that are placed on your computer or mobile device in order to identify (i) your Web browser, (ii) the activities of your computer on our Website and (iii) your activity in connection with our advertisements and other marketing and promotional efforts. Cookies may be used to:

  • assist you in using our Website, Application, and Online Products (e.g., to save you time by not having to reenter your name upon each visit to our Website), and
  • allow us to statistically monitor how you are using our Website, Application, and Online Products for purposes of improving our online offerings.

We also may use cookies to conduct marketing and promotional efforts, or to determine the popularity of certain content.

You do not have to accept cookies to use our Website, however, you may not be able to use certain products, offerings, features, or resources of our Website (such as “remember me”) if you do not accept cookies. Although most browsers are initially set to accept cookies, you may reset your browser to notify you when you receive a cookie or to reject cookies generally. Most browsers offer instructions on how to do so in the “Help” section of the toolbar.

Laws and Legal Rights.

We may also disclose your information (including Personally Identifiable Information) if we believe in good faith that we are required to do so in order to comply with an applicable statute, regulation, rule or law, a subpoena, a search warrant, a court or regulatory order, or other valid legal process. We may disclose Personally Identifiable Information in special circumstances when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be violating our Terms of Use or our Subscription Agreement, or to protect the safety and/or security of our users, our Website or Application, or the general public.

Web Analytics Services & Tracking

The Website uses the third-party tracking and analytics service Google Analytics and may use other similar services in the future (collectively, “Analytics Service Providers”).  The information collected about your use of the Website (including your IP address) will be transmitted to and stored by the Analytics Service Providers  on servers in the United States.  The Analytics Service Providers  use this information for the purpose of evaluating your use of the Website, compiling reports on Website activity for Website operators and providing other services relating to Website activity and internet usage.  The Analytics Service Providers may also transfer this information to third parties when they are required to do so by law, or where such third parties process the information on the Analytics Service Providers’ behalf.  You may refuse the use of cookies as and subject to the limitations discussed above.  By using the Website, you consent to the processing of data about you by our Analytics Service Providers in the manner and for the purposes set forth in this paragraph.


We want your information (including Personally Identifiable Information) to remain as secure as possible. We strive to provide secure transmission of your information from your computer to our servers through industry-standard techniques. To help ensure the integrity and privacy of the Personally Identifiable Information you provide to us via the Internet at the time you elect to become a registered user or subscribe to our Online Products, we use Secured Socket Layer (SSL) encryption technology in transmitting such Personally Identifiable Information over the Internet to our servers. We secure the Personally Identifiable Information you provide on servers located in controlled, secure environments, protected from unauthorized access, use, or alteration. Only employees who need access to your information to perform a specific task or function are granted access to such information. In addition, all employees must abide by this Privacy Policy and are kept up-to-date on security practices. Any employee who violates this Privacy Policy is subject to disciplinary action, up to and including termination.

Notwithstanding the above commitments to protect your information (including Personally Identifiable Information) from loss, misuse or alteration by third parties, you should be aware that there is always some risk involved in transmitting information over the Internet. There is also some risk that others could find a way to thwart our security systems. As a result, while we strive to protect your information, we cannot ensure or warrant the security and privacy of any information you transmit to us, and you do so at your own risk.


Except as otherwise described in this Privacy Policy, we will only use Personally Identifiable Information for the purposes described above or as otherwise disclosed at the time we request such information from you. You must “opt-in” and give us permission to use your Personally Identifiable Information for any other purpose. You may change your preference and “opt-out” of receiving other communications by changing that option in the My Profile feature of our Website, following the directions provided in association with the communication.

Users of our Website are notified when Personally Identifiable Information is being collected by third parties on our Website. We do this so you can make an informed choice as to whether you should disclose information to a third party.


You can always contact us at in order to (1) review the Personally Identifiable Information that we have collected, (2) update or correct your Personally Identifiable Information, (3) change your preferences with respect to communications and other information you receive from us, or (4) delete the Personally Identifiable Information maintained about you on our systems, all by accessing the My Profile feature of the Website. Such updates, corrections, changes and deletions will not have an effect on other information that we maintain, or information that we have provided to third parties in accordance with this Privacy Policy prior to such update, correction, change or deletion.

You should be aware that it is not technologically possible to remove each and every record of the information you have provided to us from our systems. The need to back-up our systems to protect information from inadvertent loss means that a copy of your Personally Identifiable Information may exist in a non-erasable form that will be difficult or impossible for us to locate. We promise that promptly after receiving your request, all Personally Identifiable Information stored in databases we actively use and other readily searchable media will be updated, corrected, changed or deleted, as appropriate, as soon as reasonably practicable.


If you have any questions about our Privacy Policy or feel that we are not abiding by the terms of our posted Privacy Policy, please contact us at

If you do not receive acknowledgment of your inquiry or your inquiry has not been satisfactorily addressed, you should then contact  TRUSTe at, by postal mail at Watchdog Complaints, TRUSTe, 55 Second Street, 2d Floor, San Francisco, CA 94105, or by fax at (415) 520-3420. TRUSTe will then serve as a liaison with us to resolve your concerns.


Effective date: March 23, 2017